IG Group went through a really exciting rebrand but their website was left in the dark. This was mainly due to time constraints and a misunderstanding of the digital guidelines the rebrand had set out. This led the IG team to fall out of love with their branding so I wanted to help them fall back in love with it.

Putting a heavy focus on the motion principles and bringing movement into the site I was able to breathe new life in an already quite new brand that allowed investors, customers and employees to feel engaged and enjoy the IG Group brand once again.